Tuesday, January 30, 2007

Checking out PowerReviews

I am evaluating whether to use PowerReviews to power the new user-generated reviews on our web site. As part of that process, I submitted a review at one of their current clients, Adorama.com, which uses a very robust PowerReviews implementation, including the ability to share photos, which I tried (ideal for reviewing a camera lens -- or a camera phone...). I was really impressed by the "blog this review" option that appeared on the review confirmation page. It worked flawlessly (I simply had to type in my blog address and password), and automatically added a link to adorama.com to my blog -- perfect for SEO.

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